A new project is now underway to help growers meet the new minimum maturity standards that were set by the Australian melon industry last year.
A project to improve the eating quality and consumer demand of Australian melons is progressing well, with a series of grower meetings across Australia completed 3 May.
Retailers have applauded Citrus New Zealand’s navel orange quality programme for providing seven consecutive seasons of reliably high consumer acceptability, which hit a record 99% this year.
Work is now underway to help boost the eating quality and consumer demand of Australian melons.
New Zealand navel oranges have demonstrated the ongoing benefits of maturity standards, with six consecutive seasons of high consumer acceptability.
The New Zealand navel orange industry’s ongoing commitment to optimum eating quality has resulted in a record 97% consumer acceptability in the first three weeks of the season.
Fruit marketers wanting to achieve the same consumer response in every country they sell to can now develop maturity standards for each specific market to optimise demand and repeat purchases.
Retail analysis carried out by Delytics Ltd in collaboration with James Hutton Ltd has identified a significant opportunity to increase consumer demand for blueberries in the UK.
Delytics Ltd is assisting Sun World International, LLC, an Australian licensing business to ensure its table grapes meet the quality standards required to bear its premium varietal brands such as MIDNIGHT BEAUTY® and AUTUMNCRISP®.
James Hutton Limited, on behalf of the blueberry breeding consortium, has contracted Delytics Ltd to help them select new varieties that will be consistently liked by consumers.